Publication Design Tips And How To Work With Your Designer

ErinBlog

publication design

Are you Interested in writing a publication or a series of publications for your organization? You want to start your publication design, but not sure where to begin? Below are some thoughts on how to effectively communicate with your designer on the goals of your project and move towards a successful publication design. Before starting a publication project with any … Read More

Accessibility Design and Presentations

ErinBlog

rainbow colors

I recently read this article and have been thinking a lot about accessibility design. We have people close to us that have issues with sight and others who have special needs and reading disabilities. It’s important to remember that not everyone in the room with you can interpret information the same way you do. When giving a presentation with slides, … Read More

Biggest Color Trends 2019

ErinBlog

Colors

We’re six months into the year, but we still have time to check out and use the biggest color trends of the year.

Is the writing on your website readable?

ErinBlog

website readability

Is your website readable? Do you have your reader in mind when writing copy? People tend to want to write website copy for themselves, using terms and wording that is only familiar within their industry or company/organization. This is especially true if you are a policy organization or consulting group. But did you know that, “On the average Web page, … Read More

Instagram for nonprofits: a picture’s worth a thousand words

ErinBlog

instagram

The perfect storm of mobile and image-based technology. Check out the Instagram profile, Nonprofit Organizations, a portal to all nonprofit organizations. Instagram combines two of the most powerful forces in the social technology market—mobile and photo sharing—to create a platform that truly offers a unique value. It’s is a way for a brand to employ visual storytelling. It can have continuity and artistic … Read More

How to Make a Splash Using Your Nonprofit Blog

ErinBlog

nonprofit blog

Does your organization have a blog? Maybe you are thinking of creating one. Or, maybe you do have a blog, but are unclear of what you are trying to accomplish with your blog posts. Research shows that organizations that blog have 55% more website visitors. You can use your organization’s blog as a marketing asset that can potentially bring you high-quality web … Read More

Create Web Banner Ads With These Simple Tips

ErinBlog

Futurama Web Banner

Banner ads are one of the most prolific forms of marketing used in today’s online world. All companies use them in one form or another because they’re an affordable, measurable way to increase brand awareness. We just finished multiple web banner ads for Twentieth Television. As this is still on our brain, we wanted to take you through some key … Read More

Snapchat for branding purposes

ErinBlog

snapchat

The hot new mobile app to use is Snapchat. I’ll admit, I’m still getting used to snapchat, what it is and how to use it. I know my teenage nieces love it and no longer use anything else. So, for branding purposes, what’s this all about? Snapchat has something like over 6 billion views everyday and it’s all about the … Read More

Hot Style Trends in Web Design for 2018

ErinBlog

web trends 2016

More Natural Stock Photography In Web Design People are tired of looking at the boring, run of the mill stock photography and want more natural looking photos to connect with on an emotional level. New photo providers such as Unsplash, Stocksy, Death to the Stock Photo and Offset are providing this need. Fewer Photos, More Illustrations In Web Design Like we just said, people want … Read More

How the Rules of SEO Are Changing

ErinBlog

SEO Tips

The rules of SEO in 2016 are changing. It’s no longer as relevant to include keywords a bunch of times in headlines or body text. Google has evolved to interpret the meaning of web content. The intent of your article/blog/webpage is what matters more these days rather than an exact keyword. What does this mean? We recently read a great article … Read More